Privacy policy

Last updated: June 23, 2026

This Privacy Policy describes how Notcoy, Inc. (“Notcoy,” “we,” “us,” or “our”) collects, uses, discloses, and protects Personal Information when you visit, use, or make a purchase from www.notcoy.com, including any related pages, checkout, forms, email sign-ups, SMS sign-ups, or other services we operate through the website.

By using our website or providing information to us, you agree to the practices described in this Privacy Policy.

Personal Information We Collect

“Personal Information” means information that identifies, relates to, describes, or could reasonably be linked to you, your household, or your device.

We may collect the following categories of Personal Information:

Device and Usage Information

When you visit our website, we may automatically collect information about your device and your interaction with the website, including:

Browser type and version
IP address
Time zone
Device type
Cookie identifiers
Pages viewed
Products viewed
Search terms
Referring websites or links
How you interact with our website, ads, emails, and forms

We collect this information to load the website correctly, improve the website, analyze performance, personalize your experience, measure marketing performance, detect fraud, and protect the security of our website.

This information may be collected through cookies, pixels, tags, web beacons, log files, and similar tracking technologies.

Order and Transaction Information

When you place or attempt to place an order, we may collect information including:

Name
Billing address
Shipping address
Email address
Phone number
Payment information
Products ordered
Order history
Shipping and delivery information
Returns, refunds, and customer service history

We use this information to process your order, accept payment, arrange shipping and fulfillment, send order confirmations and updates, provide customer support, manage returns and refunds, prevent fraud, comply with legal obligations, and communicate with you about your order.

Payment information is processed by our payment processors and ecommerce platform. We do not intentionally store full credit card numbers on our own systems.

Customer Support Information

When you contact us for customer support, we may collect information you provide, including your name, email address, phone number, order details, photos, messages, and any other information you choose to share with us.

We use this information to respond to your request, resolve issues, process replacements or refunds, improve our products and services, and maintain business records.

Email and SMS Marketing Information

When you sign up for Notcoy email or SMS marketing, we may collect:

Email address
Phone number
Name
Consent status
Sign-up source
Date and time of sign-up
IP address or device information associated with consent
Marketing preferences
Email and SMS interaction data, such as opens, clicks, opt-outs, and responses

We use this information to send marketing communications, promotional offers, product updates, cart reminders, back-in-stock alerts, launch updates, and other brand communications you have opted in to receive.

How We Use Personal Information

We may use Personal Information to:

Provide, operate, and improve our website
Process payments and fulfill orders
Arrange shipping and delivery
Send order confirmations, shipping updates, and service-related messages
Provide customer support
Process returns, refunds, and replacements
Detect, prevent, and investigate fraud, abuse, security incidents, or unauthorized activity
Personalize your shopping experience
Send email and SMS marketing where you have opted in
Show and measure advertising, including targeted or interest-based advertising
Analyze website, product, and marketing performance
Improve our products, website, customer experience, and operations
Comply with legal, tax, accounting, regulatory, and contractual obligations
Enforce our Terms of Service and protect our rights

Email Marketing

If you subscribe to our email marketing, we may send you emails about product launches, promotions, offers, updates, cart reminders, back-in-stock alerts, and other Notcoy news.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any marketing email or by contacting us at hi@notcoy.com.

Even if you unsubscribe from marketing emails, we may still send you non-marketing messages, such as order confirmations, shipping updates, customer service replies, account notices, or legal notices.

SMS Marketing

If you provide your phone number and opt in to SMS marketing, you agree to receive recurring automated marketing text messages from Notcoy at the phone number provided. These messages may include promotional offers, product updates, cart reminders, back-in-stock alerts, launch updates, and other marketing communications.

Consent to receive SMS marketing messages is not a condition of purchase. Message frequency may vary, up to 4 marketing messages per month. Message and data rates may apply.

You can opt out of SMS marketing at any time by replying STOP to any message. We may send one final message confirming your opt-out. After that, you will no longer receive marketing text messages from us unless you opt in again.

For help, reply HELP to any message or contact us at hi@notcoy.com.

If your phone number changes or is reassigned, you agree to opt out or notify us so we can update our records.

We do not sell, rent, or share SMS opt-in data, phone numbers, or SMS consent information with third parties or affiliates for their own marketing or promotional purposes. We may share SMS-related information with service providers who help us send messages, manage consent, process opt-outs, provide customer support, prevent fraud or abuse, comply with legal requirements, and operate our messaging program. These service providers are only permitted to use the information to provide services to us or as required by law.

Wireless carriers are not liable for delayed or undelivered messages.

How We Disclose Personal Information

We may disclose Personal Information to third parties that help us operate our business, provide our services, and fulfill our contracts with you. These may include:

Shopify, which powers our online store
Payment processors
Fulfillment centers and warehouses
Shipping carriers and delivery providers
Customer support platforms
Email marketing providers
SMS marketing providers
Analytics providers
Advertising platforms and partners
Fraud prevention and security providers
Professional advisors, such as accountants, lawyers, and consultants
Government authorities, regulators, courts, or law enforcement where required by law or necessary to protect our rights

We may also disclose Personal Information:

To comply with applicable laws, regulations, legal processes, or governmental requests
To enforce our Terms of Service or other agreements
To protect the rights, property, safety, and security of Notcoy, our customers, or others
In connection with a business transaction, such as a merger, acquisition, financing, reorganization, sale of assets, or bankruptcy
With your consent or at your direction

Shopify

Our store is hosted on Shopify Inc. Shopify provides us with the ecommerce platform that allows us to sell products and services to you.

When you visit our website or make a purchase, Shopify may process Personal Information on our behalf, including order information, payment information, shipping information, device information, and customer account information.

For more information about how Shopify processes Personal Information, please review Shopify’s Privacy Policy.

Targeted Advertising and Analytics

We may use Personal Information to provide targeted advertisements or marketing communications that we believe may be of interest to you.

We may work with advertising and analytics partners, including platforms such as Google, Meta, Microsoft, Shopify, and other service providers. These partners may collect information about your activity on our website and other websites through cookies, pixels, tags, web beacons, and similar technologies.

This information may be used to:

Measure ad performance
Understand customer behavior
Build marketing audiences
Retarget visitors who viewed products or added items to cart
Show more relevant ads
Limit repeated ads
Improve our website and marketing campaigns

Depending on your location, this type of activity may be considered a “sale,” “sharing,” or targeted advertising under applicable privacy laws. We do not sell Personal Information for money.

You can control certain advertising cookies through your browser settings, device settings, cookie preferences, or applicable opt-out tools provided by advertising platforms. Where required by law, we will honor applicable opt-out preference signals, including Global Privacy Control signals.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate our website and improve your experience.

Cookies are small files placed on your browser or device. They help us remember your preferences, keep your cart active, process checkout, understand website performance, personalize content, and measure advertising.

We may use the following categories of cookies:

Necessary Cookies

These cookies are required for the website to function. They support features such as checkout, cart functionality, security, fraud prevention, account access, and order processing.

Analytics Cookies

These cookies help us understand how visitors use our website, which pages and products are popular, and how we can improve the shopping experience.

Advertising Cookies

These cookies help us measure ad performance, create marketing audiences, retarget visitors, and show relevant ads on other websites and platforms.

Preference Cookies

These cookies help remember your preferences, such as region, currency, language, or other website settings.

You can control or block cookies through your browser settings. Blocking cookies may affect website functionality, including checkout, cart, and account features.

Your Privacy Rights

Depending on where you live, you may have certain rights regarding your Personal Information. These rights may include the right to:

Request access to the Personal Information we hold about you
Request a copy of your Personal Information
Request correction of inaccurate Personal Information
Request deletion of Personal Information
Request that we restrict or limit certain uses of Personal Information
Opt out of targeted advertising
Opt out of the sale or sharing of Personal Information, where applicable
Withdraw consent for marketing communications
Appeal a decision we make about a privacy request, where applicable
Not be discriminated against for exercising your privacy rights

To exercise your rights, contact us at hi@notcoy.com.

We may need to verify your identity before processing certain requests. We may ask you to provide information that allows us to confirm that you are the person about whom we collected Personal Information. We will only use verification information for that purpose.

We may deny or limit a request where permitted by law, such as where we cannot verify your identity, where we need to retain information to complete a transaction, detect fraud, comply with legal obligations, resolve disputes, enforce agreements, or protect legal rights.

California Privacy Notice

This section applies to California residents where the California Consumer Privacy Act, as amended by the California Privacy Rights Act, applies to us.

Categories of Personal Information We May Collect

In the past 12 months, we may have collected the following categories of Personal Information:

Identifiers, such as name, email address, phone number, billing address, shipping address, IP address, and device identifiers
Commercial information, such as products viewed, products purchased, order history, cart activity, returns, refunds, and customer service history
Internet or other electronic network activity, such as browsing behavior, search terms, pages viewed, interactions with our website, and interactions with ads and emails
Geolocation information, such as approximate location inferred from IP address
Payment-related information, processed by our payment processors
Inferences, such as product preferences, shopping interests, and marketing audience segments
Sensitive Personal Information, such as payment-related information or account login information, only where necessary to provide our services, process transactions, maintain security, or comply with law

We do not use or disclose Sensitive Personal Information for the purpose of inferring characteristics about you.

Sources of Personal Information

We may collect Personal Information from:

You directly
Your device or browser
Shopify
Payment processors
Shipping and fulfillment providers
Marketing, advertising, and analytics partners
Customer support tools
Fraud prevention and security providers

Purposes for Collection

We collect and use Personal Information for the purposes described in this Privacy Policy, including order fulfillment, payment processing, customer support, marketing, analytics, advertising, fraud prevention, security, legal compliance, and business operations.

Categories of Third Parties to Whom We Disclose Personal Information

We may disclose Personal Information to:

Ecommerce platforms
Payment processors
Fulfillment centers
Shipping carriers
Customer support providers
Email and SMS marketing providers
Advertising and analytics partners
Fraud prevention and security providers
Professional advisors
Government authorities or other parties when required by law

Sale or Sharing of Personal Information

We do not sell Personal Information for money.

We may disclose or share certain identifiers, commercial information, internet activity, and inferences with advertising and analytics partners to provide targeted advertising, measure ad performance, build audiences, and improve our marketing. Depending on applicable law, this may be considered “sharing” or a “sale” of Personal Information.

Where required by law, you may opt out of the sale or sharing of Personal Information by contacting us at hi@notcoy.com or by using applicable privacy controls made available on our website.

We do not knowingly sell or share Personal Information of consumers under 16 years of age.

Non-Discrimination

We will not discriminate against you for exercising your privacy rights. We will not deny goods or services, charge a different price, provide a different level or quality of service, or retaliate against you for exercising rights available to you under applicable privacy laws.

Promotional Offers and Incentives

From time to time, we may offer discounts, promotions, early access, or other benefits in exchange for signing up for email or SMS marketing.

Participation is voluntary. You may withdraw from marketing communications at any time by unsubscribing from emails, replying STOP to SMS messages, or contacting us at hi@notcoy.com.

The value of any promotional offer is reasonably related to the value we receive from being able to market to you and build a direct customer relationship.

Data Retention

We retain Personal Information for as long as necessary to provide our services, process orders, maintain business records, comply with legal obligations, resolve disputes, prevent fraud, enforce agreements, and protect our rights.

Order information may be retained for tax, accounting, legal, and business record purposes. Marketing consent records, including SMS opt-in and opt-out records, may be retained as needed to demonstrate compliance with applicable law and honor your preferences.

When Personal Information is no longer needed, we may delete, anonymize, or aggregate it.

Security

We use reasonable administrative, technical, and physical safeguards designed to protect Personal Information from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.

International Visitors

We are based in the United States. If you access our website from outside the United States, your Personal Information may be transferred to, stored in, or processed in the United States or other countries where we or our service providers operate.

By using our website or providing Personal Information to us, you understand that your information may be processed in countries that may have different privacy laws than your country of residence.

Children’s Privacy

Our website is not intended for children under 13. We do not knowingly collect Personal Information from children under 13.

If you believe a child has provided us with Personal Information, please contact us at hi@notcoy.com and we will take appropriate steps to delete the information.

Third-Party Links

Our website may include links to third-party websites, apps, platforms, or services. We are not responsible for the privacy practices, content, or policies of third parties. We encourage you to review the privacy policies of any third-party websites or services you visit.

Do Not Track

Some browsers offer “Do Not Track” signals. Because there is no consistent industry standard for responding to these signals, we do not currently alter our data collection and use practices when we receive a Do Not Track signal.

Where required by applicable law, we will honor legally recognized opt-out preference signals, such as Global Privacy Control signals.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, legal requirements, or business operations.

When we update this Privacy Policy, we will revise the “Last updated” date above. Your continued use of our website after any changes means you acknowledge the updated Privacy Policy.

Contact Us

For more information about our privacy practices, to ask a question, to make a complaint, or to exercise privacy rights, please contact us at:

Notcoy, Inc.

800 N King Street, Suite 304-1980

Wilmington, DE 19801

United States

Email: hi@notcoy.com